Harry Styles in the new Gucci Men’s Tailoring Campaign

In a new campaign envisioned by Creative Director Alessandro Michele, Harry Styles returns as the face of Gucci Tailoring. Captured by Harmony Korine, the singer, songwriter and actor plays an eccentric yet nonchalant character accompanied by a gang of animals.

Music: “Shower In The Rain”
Softboiled Eggies

Harry Styles, Florence Welch and Jared Leto fittings for the Met Gala 2019

A design process curated over months that began in Gucci’s design studio in Rome, the gowns and suits of the Met Gala take shape under the eye of Gucci Creative Director Alessandro Michele. Artist and director Yuri Ancarani who created films for Gucci’s exhibit The Artist is Present held last year in Shanghai and another exploring the spaces and talents of Gucci Garden, chronicles the detail of these creations, moving backward and forward in time showing Gucci’s guests trying on their custom looks and finally stepping onto the pink carpet for the Met Costume Institute Benefit. Seen in the video are Harry Styles, Florence Welch, Jared Leto, Saoirse Ronan, Dakota Johnson, Petra Collins, Dapper Dan, KiKi Layne, Chris Lee, Salma Hayek-Pinault, Jeremy O. Harris and Hari Nef.


Be Bold. Be Bright. Be Beautiful. Revealing Gucci Beauty’s #GucciBeautyNetwork, a new campaign for three lipstick collections featuring Dani Miller from the band Surfbort.
Directed by Sean Vegezzi, with creative direction by Alessandro Michele, makeup by Thomas de Kluyver and art direction by Christopher Simmonds.

Music Credits:
"Situation" - Yazoo

Gucci Pre-Fall 2019

Presenting Gucci Pre-Fall 2019: a modern-day version of a symposium by Alessandro Michele. In this historic Ancient Greek site in Sicily, friends and lovers meet to discuss philosophical and political issues, read poems, play music and sport, and dance together. The characters are drawn from the counter-cultural groups typically seen on Venice Beach in California—hardcore punks, rollerbladers, bodybuilders and surfers.

Music Credits:
“White rabbit” Jefferson Airplane
Author: Grace Wing Slick
(P) 1966 Sony Music Entertainment
© Copperpenny Music / Irving Music, Inc
Italian Editor: Universal Music Italia Srl

Behind the Scenes: Gucci Showtime

A glimpse on set for the making of the Gucci Showtime campaign featuring creative director Alessandro Michele's Spring Summer 2019 collection.

Music: 'THERE’S NO BUSINESS LIKE SHOW BUSINESS' by Irving Berlin ©Berlin Irving Music Corp. Courtesy of Twentieth Century Fox Film Corporation

COVER GIRL © 2019 Columbia Pictures Industries, Inc. All Rights Reserved.
THERE’S NO BUSINESS LIKE SHOW BUSINESS © 2019 Twentieth Century Fox Film Corporation.

'Into a Space of Love' by WuTsang

Presenting the trailer of ‘Into a Space of Love,’ the first of a four-part film project in partnership with Frieze Magazine. Directed by Wu Tsang, the realist documentary explores the legacies of house music rooted in New York underground culture. The film will play inside Gucci Wooster’s screening room until May 10 at 1pm, 4pm, 5pm and 6pm EST.

Into A Space of Love
A film by Wu Tsang
Produced by Tosh Basco
Cinematography Antonio Cisneros
Original score by Asma Maroof
Executive producer Jacqueline Edenbrow
Talents: Kevin Aviance, Kia LaBeija, Taina Larot, Jeff Simmons, Shaun J. Wright and Venus X

Dazed Beauty for Gucci Bloom – Growing Pains with Hari Nef

Directed by: Camille Summers-Valli" />
Actress Hari Nef, one of the faces of Gucci Bloom, talks about her struggle of being misunderstood and non-conventional beauty in the third episode of ‘Growing Pains’, the video and podcast series in collaboration with Dazed Beauty. Listen to the podcast here https://on.gucci.com/_GucciPodcast__.
Directed by: Camille Summers-Valli

Dazed Beauty for Gucci Bloom – Growing Pains with Kelsey Lu.

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The first episode of ‘Growing Pains’— a new series on three young women passing from youth to adulthood—introduces classically trained cellist Kelsey Lu who left her hometown in Charlotte, North Carolina and ever since has been on an extraordinary artistic journey. The podcast and video series in collaboration with Dazed Beauty celebrates the trio of Gucci Bloom fragrances. Listen to the podcast here https://on.gucci.com/_GucciPodcast__.
Directed by: Camille Summers-Valli

Gucci Fall Winter 2019 Fashion Show

See the Gucci Fall Winter 2019 collection live from the runway at the Gucci Hub in Milan.

Music: 'Gabriel’s Message' arranged by Edgar Pettman
Music Direction: Steve Mackey

Jared Leto behind the scene of #ForeverGuilty Campaign

“The campaign is about freedom and creativity, celebrating the lone wolf, the dark sheep, the outsider, the artist,”: Academy award-winning actor and musician Jared Leto is interviewed about the campaign #ForeverGuilty.
Creative Director: Alessandro Michele

Lana Del Rey behind the scene of #ForeverGuilty Campaign

“Being guilty to me means, just being unapologetically who you are,” multi-platinum singer songwriter Lana Del Rey is the face of the #ForeverGuilty campaign for the Gucci Guilty scents.
Creative Director: Alessandro Michele

"Distant Planet: The Six Chapters of Simona" by Josh Blaaberg

Exploring the world of Italo Disco through ‘Distant Planet: The Six Chapters of Simona’ a documentary by Josh Blaaberg for the four-part film series ‘Second Summer of Love’ in partnership with Frieze.

Second Summer of Love: Detroit

Set in post-industrial Detroit, Adam Csoka Keller directs the new prelude to Jenn Nkiru’s film on Techno music for the last part of the four-part series in collaboration with Frieze.